Before you start: your Instagram must be a Business or Creator (professional) account. Personal accounts can't be connected — Instagram doesn't allow it. To switch (it's free and takes about a minute): open Instagram → Settings → Account type and tools → Switch to professional account.
Step 1: Connecting Your Instagram Account
Log into your dashboard at coffeecontracts.com. The Connect button is on your main Dashboard page (you won't find it under Settings).
Click Connect. An Instagram login window will open — sign in with the username of the account you want to connect.
If you have more than one Instagram account, go to instagram.com first and log out of ALL of them, then start the connection and sign in with only the account you want (use the username of your business/real estate account, even if you usually sign in with a different login).
When Instagram asks you to allow Coffee & Contracts access, click Allow.
Once connected, you'll see a confirmation that reads"Instagram is now connected," and your stats will begin loading shortly after.
Step 2: Open the full analytics dashboard
Click the arrow next to your snapshot, or click Analytics in the left side menu.
Here you'll get a deeper look at your last 20 posts.
Use the sort by post type filter to see which formats are performing best and spot any patterns or outliers in your content.
Step 3: Find your best times to post
Scroll to the bottom of the analytics dashboard.
You'll find your best times to post based on when your audience is most active.
Step 4: Run your Instagram audit
Scroll back to the top and find the Instagram Audit section. The audit will use the Instagram connection to audit your feed.
Click Audit My Instagram. The first time you run it, it may take a minute or two to generate.
Once it's ready, click the arrow for the full breakdown. You'll get:
Three key actions to focus on right away.
Recommended changes for your bio and highlights.
Algorithmic categorization — this shows you how the algorithm is reading and sorting your content, and whether it's reaching the right people. If it's not, you'll see exactly what to change.
Value proposition score — can someone land on your profile and understand what makes you different within 10 seconds? If this score needs work, you'll get recommendations on which content pillars and types of posts to lean into.
Troubleshooting
The Connect button doesn't do anything: Your browser is likely blocking the popup. Allow pop-ups for coffeecontracts.com, or try Google Chrome.
It connected the wrong account (personal instead of business): Go to instagram.com, log out of every account, close the tab, then reconnect from your dashboard and sign in with only your business account. If the wrong account is already connected, click Disconnect on your dashboard first, then reconnect.
You see a "session invalid" error: This comes from Instagram's side, and two things fix it:
Log out of ALL Instagram accounts in your browser (the account switcher is the usual culprit), close every Instagram tab, restart the browser, and log into only the account you want to connect.
If it still appears, Instagram may have "activity off Meta technologies" disabled on your account, which blocks third-party connections. In the Instagram app:Settings & Privacy→Accounts Center→Your information and permissions→Your activity off Meta technologies→Manage future activity→Enable, then try connecting again.
You logged in but the page still says "Connect Instagram": The connection usually did work — check your Dashboard, or refresh the page. If it still shows as disconnected after a refresh, try the "session invalid" steps above.
Connected, but no stats are showing: Data loads shortly after connecting and refreshes every few hours, so brand-new connections can look empty for a few minutes. If it stays empty, disconnect and reconnect — and make sure the account is still a professional account (switching back to personal breaks the data feed).
Your first snapshot is a baseline — use it as a starting point to measure growth over time.